top of page
Image by Sagar Dani

Research Sustainable Goals

SIG Group Holding has integrated the United Nations Sustainable Development Goals into every aspect of its business operation and has established a clear action framework to achieve its objectives. 

United Nations Sustainable Development Goals
SouthEast Asia Cultural Hub

SIG Research /

Southeast Asia
Cultural Hub

Southeast Asia Cultural Hub (SEACH) is an institution that aims to promote the development and exchange of Southeast Asian cultural arts. The mission of the Hub is to enhance people's understanding and appreciation of the Southeast Asian world through the creation, aggregation, and sharing of Southeast Asia's unique cultural arts, including various art forms such as music, dance, theatre, film, literature, visual arts, and handicrafts. The Hub also works to promote and preserve Southeast Asia's traditional cultural and artistic heritage, and to foster exchange and cooperation among Southeast Asian artists. Through these efforts, the Southeast Asia Cultural Hub promotes cultural diversity and innovation in Southeast Asia and strengthens cultural exchange and understanding between Southeast Asia and other parts of the world.

Bridging Cultures

Celebrating Diversity, Inspiring Connections

At the heart of the Southeast Asia Cultural Hub (SEACH) is the preservation and promotion of Southeast Asia's traditional cultural and artistic heritage. We recognize the immense value of these traditions and strive to safeguard them for future generations through research, documentation, and educational initiatives.


Our vision extends beyond the borders of Southeast Asia, as we aim to foster cultural diversity and innovation in the region. Through collaborations and partnerships with artists, organizations, and institutions from around the globe, we seek to create opportunities for cross-cultural dialogue and understanding. By facilitating cultural exchange programs, exhibitions, performances, and residencies, we aim to bridge gaps, break down stereotypes, and foster a deeper appreciation of Southeast Asian culture worldwide.

In pursuit of our goals, the Southeast Asia Cultural Hub actively engages with artists, scholars, and communities across Southeast Asia. We provide resources, mentorship, and platforms for emerging talents, empowering them to showcase their work and contribute to the cultural landscape. Through our initiatives, we aim to nurture a vibrant artistic ecosystem that thrives on innovation, creativity, and inclusivity.

SouthEast Asia Cultural Hub
SouthEast Asia Cultural Hub


Traditions Unveiled

This project aims to delve deep into the rich tapestry of Southeast Asia's traditional cultural heritage. Through extensive research, documentation, and preservation efforts, "Traditions Unveiled" uncovers hidden gems and lesser-known artistic traditions. Through exhibitions, publications, and online resources, the project showcases the diversity, craftsmanship, and stories behind these treasures. By promoting a deeper understanding and appreciation of Southeast Asian cultural heritage, the project seeks to ensure its continued relevance and inspire future generations.

Rediscovering Southeast Asia's Cultural Treasures

Culture in Motion

"Culture in Motion" showcases the captivating performing arts traditions of Southeast Asia through vibrant and immersive experiences. From traditional music and dance to theater and storytelling, this project brings together performers, choreographers, and artists to create breathtaking productions that captivate audiences. Through touring performances, festivals, and educational initiatives, "Culture in Motion" aims to share the richness and diversity of Southeast Asian performing arts, promoting cultural exchange, and fostering a deepe