top of page
  • Writer's pictureSIG Lifestyles

The China New Urbanization Construction Steering Committee formally established the Public Art Advisory Committee to illuminate people’s cultural life with public art and promote changes in urban b...

The China New Urbanization Construction Steering Committee has officially established the Public Art Advisory Board with the aim of utilizing the power of public art to enhance people's cultural lives and drive comprehensive changes in urban business, culture, and ecology. Through in-depth discussions and studies, the committee's leadership team has selected Shelley Tsang to oversee the creation and management of the project.


Public art plays a crucial role in urban development by not only beautifying the environment and providing aesthetic enjoyment to the public but also by conveying the city's spiritual essence and cultural value through artistic expression. It helps shape the city's image and enriches its cultural significance.


The vision of the Public Art Advisory Committee of the China New Urbanization Construction Steering Committee is to proactively meet the growing demand for a high-quality aesthetic lifestyle among the people during the development of new urbanization. By taking positive actions, the committee aims to fulfill this vision and contribute to the overall well-being and cultural enrichment of the urban population.


"With the continuous upgrading and iteration of new urbanization construction concepts, it is essential to broaden the focus beyond smart cities and infrastructure. The future development of new urbanization construction should prioritize enhancing the residents' quality of life and cultural spirit. As advancements in science and technology, particularly artificial intelligence, continue to unfold, the people's spiritual world will undergo unimaginable positive changes, and the pursuit of beauty will enter a new dimension.


The primary function of the Public Art Advisory Committee is to foster innovation, environmental protection, and interdisciplinary collaboration. The committee aims to provide professional consulting and guidance services for the development of the cultural industry in future cities. It integrates the planning, design, production, and promotion of public art projects into the overall plan and investment of new urbanization construction."


Shelley Tsang further explains that the committee's role is to introduce fresh perspectives and approaches to cultural development. By leveraging innovative ideas, sustainable practices, and interdisciplinary collaboration, the committee seeks to create a vibrant and inclusive cultural landscape within future cities. This integration of public art into urban planning and investment will help foster a sense of identity, cultural value, and aesthetic appreciation among residents, contributing to the overall well-being and vitality of the urban environment.


Furthermore, Shelley Tsang emphasizes the importance of considering environmental sustainability in public art projects. The committee will actively promote the use of eco-friendly materials and techniques, ensuring that public art installations align with the principles of environmental protection and contribute positively to the ecological balance of the city.


In summary, the Public Art Advisory Committee under Shelley Tsang's leadership will play a pivotal role in shaping the cultural development of future cities. Through innovation, environmental consciousness, and interdisciplinary collaboration, the committee aims to provide professional guidance and integrate public art projects into the broader framework of new urbanization construction, enhancing the overall quality of life and cultural experience for residents.



Zeng Wenhai, China New Urbanization Construction Steering Committee, participated in the 2023 Urban Art Season-Guangzhou International Public Art Expo.
Zeng Wenhai, China New Urbanization Construction Steering Committee, participated in the 2023 Urban Art Season-Guangzhou International Public Art Expo.


The planning and design process of public art projects will extensively solicit opinions and suggestions from all parties, allowing people to express their expectations and opinions on urban development. This inclusive approach will enable collective imagination of the future of the city and ensure that the final artistic creation plan is closely aligned with everyone's needs and emotions. This sense of participation and belonging will encourage active engagement in the construction and management of the city, fostering a collaborative effort towards the sustainable development of the city.


Shelley Tsang believes that the introduction of public art will provide people with opportunities to participate in urban renewal, breaking free from the development dilemma of "one-size-fits-all" in both rural revitalization and new urbanization. By involving local communities in the planning process, public art can fundamentally address the unique characteristics and aspirations of each city.


It is understood that the Public Art Advisory Committee, under Shelley Tsang's leadership, will provide public art consulting, planning, and funding services to local governments across the country. Collaborating with top domestic and foreign artists, the committee will create unique public art works that reflect the regional characteristics of each city. These creative forms may include paintings, sculptures, murals, and installations. The integration of art into various public spaces will make it a ubiquitous presence in people's lives, providing enjoyment and enlightenment.


The Committee welcomes active engagement and collaboration from local governments and relevant authorities throughout the country to jointly promote urban renewal and public art creation. By working together, positive efforts and achievements can be made in the construction of new urbanization, enriching the cultural fabric and enhancing the overall quality of life in cities nationwide.


In recent years, public art has received widespread attention in China's new urbanization process and the high-quality development of the Guangdong-Hong Kong-Macao Greater Bay Area. Urban Art Season - Guangzhou International Public Art Fair was born under such an opportunity. This year's expo officially opened on November 17, 2023, in Hall 6, 3rd floor, Poly World Trade Expo Center. Guests attending the launching ceremony include:


  • Zhong Shaobin, counselor of the Guangdong Provincial People's Government and chairman of the Guangdong Rural Development Association;

  • Hu Zhongmei, former deputy director of the Propaganda Department of the Guangdong Provincial Party Committee;

  • Sun Wei, member of the Standing Committee of the Haizhu District Committee of Guangzhou and director of the Propaganda Department;

  • Zhu Tai, Secretary of the Party Leadership Group and Director of the Bureau of Culture, Tourism and Sports of Haizhu District, Guangzhou City;

  • Zeng Tiangui, former counselor of the Guangdong Provincial People's Government and former deputy director of the Guangdong Provincial Department of Justice;

  • Chen Xun, member of the Party Leadership Group and Deputy Director of the Guangzhou Forestry and Garden Bureau;

  • Zhou Yawen, deputy director of the Propaganda Department of the Tianhe District Committee of Guangzhou and a second-level researcher;

  • Wang Qin, chairman of the Guangzhou Tianhe District Federation of Literary and Art Circles and first-level researcher;

  • Qiu Haolun, deputy director of Guangzhou Tianhe District Culture, Radio, Television, Tourism and Sports Bureau;

  • Fan Yuehong, deputy secretary of the Party Committee and secretary of the Discipline Inspection Commission of Guangzhou Urban Planning, Survey and Design Institute;

  • Zhou Yingshi, deputy director of Guangzhou Haizhu District Culture, Radio, Television, Tourism and Sports Bureau and District Tourism Development Center;

  • Zheng Xiaoli, deputy director of the Park Management Division of the Guangzhou Forestry and Landscape Bureau;

  • Yan Hongwei, deputy director of Nanyang Municipal Culture, Radio, Television and Tourism Bureau;

  • Wang Zhong, professor and doctoral supervisor at the Central Academy of Fine Arts and founding dean of the Urban Design and Innovation Institute;

  • Xiao Yiqiang, Dean of the School of Design, South China University of Technology;

  • Liu Hongbin, Secretary of the Party Committee of the School of Arts, South China Agricultural University;

  • Zhi Tingrong, Secretary of the Party Committee of Jinan University School of Journalism and Communication;

  • Zeng Wenhai and other leaders of the China New Urbanization Construction Steering Committee;

  • As well as many guests including representatives of industry associations, artist representatives, entrepreneur representatives, media representatives, etc.


Picture: Mr. Zhong Shaobin, Counselor of the Guangdong Provincial People’s Government and Chairman of the Guangdong Rural Development Association, delivering a speech
Picture: Mr. Zhong Shaobin, Counselor of the Guangdong Provincial People’s Government and Chairman of the Guangdong Rural Development Association, delivering a speech

Mr. Wang Zhong, professor and doctoral supervisor at the Central Academy of Fine Arts and founding director of the Urban Design and Innovation Institute, delivered a speech
Mr. Wang Zhong, professor and doctoral supervisor at the Central Academy of Fine Arts and founding director of the Urban Design and Innovation Institute, delivered a speech

Mr. Zhi Tingrong, Secretary of the Party Committee of School of Journalism and Communication of Jinan University, delivered a speech
Mr. Zhi Tingrong, Secretary of the Party Committee of School of Journalism and Communication of Jinan University, delivered a speech

Mr. Yongguang, the chairman of China Asia Economic Development Association, delivered a speech
Mr. Yongguang, the chairman of China Asia Economic Development Association, delivered a speech

Mr. Fan Yuehong, Deputy Secretary of the Party Committee and Secretary of the Discipline Inspection Commission of Guangzhou Urban Planning, Survey and Design Institute, delivered a speech
Mr. Fan Yuehong, Deputy Secretary of the Party Committee and Secretary of the Discipline Inspection Commission of Guangzhou Urban Planning, Survey and Design Institute, delivered a speech

2023 Urban Art Season-Guangzhou International Public Art Fair Launching Ceremony
2023 Urban Art Season-Guangzhou International Public Art Fair Launching Ceremony

2023 Urban Art Season-Guangzhou International Public Art Expo site
2023 Urban Art Season-Guangzhou International Public Art Expo site



bottom of page